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Famiglia Grande 顯赫家族

Famiglia Grande (Grand Family in Italian) is a group of mobile sleeping units which enable a family of 4 to live off the urban streets temporarily. All units were highly crafted and meticulously furnished borrowing aesthetic from expensive racing automobiles. The work was inspired by the highly exaggerated real estate commercials and the recent economical tsunami where many people lost their fortune overnight. The video work was shot similar in style to the real estate commercials, depicting a family who insisted on living the surrealistic lifestyle of the rich and famous despite the reality of living on the street. This project is a critique on the illusion about metropolis living. Does owning a luxurious apartment is really the equivalent of owning a happy family?

2009